Posts in Promotion Tuesday

Silos Form Everywhere

You wouldn’t think a small business could experience silos and develop organizational myopia, but it can happen.

My wife and I also own an equestrian facility called Fine Print Farms. After reading Overcoming Organizational Myopia, it can be easy to spot silos as well as identify whether they’re causing myopia in any business.

Fine Print Farms only has about 12 employees, but distinctly different groups exist: Owners and Employees; Barn Management; Property Management; Office Management; and Trainers. These “silos” exist because that’s how we organize and effectively manage operations at the farm.

Myopia sets in when these silos stop working together to achieve the mission and only focus on their own areas. These silos must work together to be effective and sometimes what they do might work against each other.

This book teaches how to identify the root causes of organizational myopia and deal with it.

You Need A Career Coach

Out of work and struggling to find a job?

Looking for another job, but still working today?

You’re not alone these days. The job market has improved and people are finding it harder and harder to even get a response from companies when they post for jobs.

Let’s face it, getting a new job is a fulltime job, especially when you’re currently out of work.

As a Coach that specializes in this area, these are the things I tell my clients to consider:

🔭 Research. You have to research all the companies you are interested and the types of jobs they offer. This will give you an idea of levels, requirements, and opportunities. When I look, I tailor every resume to the job. This means fully understanding their mission, vision, culture, and the challenges they might be facing.

🚧 Construct. You need to build your “resume fodder” that best displays your talents and work history. You create a general resume and additional material to use for responding to each requisition individually. Spent a long time in one job or had a period out of work? Consider a Functional Resume over Chronological — I spent 21 years in the Air Force and it was easier to depict my capabilities functionally than chronologically when I retired from active duty.

☎️ Network. Establish at least one strong face-to-face connection in each of the companies that you’re interested in applying with.  You need to leverage this internal connection every time you apply for a job with that company. My first job, out of the Air Force, happened because someone put my resume in the system — I didn’t even apply! These people can get you in front of hiring managers, tell you about jobs that haven’t even been posted, and possibly can get you details about the job and challenges that area of the company is facing.

💻 Respond.  You need to have alerts set up with companies you like and you need to be on jobs systems like Indeed (#1), LinkedIn (need a Premium account), Glassdoor, etc. every day! As soon as a job is posted that you like, do two things: 1) Tailor your resume and apply immediately. 2) Contact your contact(s) in the company with the job requisition you applied for and a copy of the resume–they can probably figure out who the hiring manager is. In my last company, three times I sponsored someone for a job and they never showed up in front of the hiring manager. Because I had referred them, they did a by-name request and pulled the person into the interview process — all three were hired!

🗣 Interview. All too often, people who get to the interview stage, blow it! If you make it this far, now you are only competing with an average of two to eight people. This is your opportunity. You need to be fully prepared and practiced or you will not perform well. As a hiring manager for years, I’ve seen it all — even one interview where a fellow interviewer was drawing a train going off the tracks on his interview sheet. Each job has it’s own best approach, and you have to plan for it.

🎀 Follow-up. With ever interview, you need to “tie a bow on it.” At the end of the interview, if you want the job, Say It! Few people ask for the job in the interview. After the interview is over, follow-up via email and/or LinkedIn with a thank you…even of you don’t want this job. I’ve had interviews for jobs where I really wasn’t interested or the best fit. However, that didn’t mean I wasn’t a good fit for another opportunity they hadn’t even posted yet! Also, thank the Recruiter that worked with you. They know about all the job openings and might “keep you warm on the stove” if you’re someone they like.

If you’re struggling with finding that next job, consider hiring a career coach. Someone that has been on both sides of the hiring aisle and can really help you. Typically, for normal business professional positions, a coach costs about $100 to $200 an hour and will charge an hour or two of work on your resume. Executive hiring coaches typically charge up to ten times this. Mainly because the salary range and bonus/benefit structure is so much more lucrative. They also have a network and connections that make them very effective.

If you’re looking for a career coach, I work with people mainly looking for business professional and Director / Manager positions. I’m very successful at working with these people to get them hired.

Check out my pages on LinkedIn or Facebook: Crosscutter Enterprises or www.crossctr.com for more information.

Facebook Marketing White Paper

Three years ago, my wife and I opened up an equestrian business in Bulverde, Texas, where we board horses and train riders. We quickly discovered the importance of Facebook Marketing in this very social business.

Like many small business owners, we struggled to engage our audience on social media. However, as a business consultant, I’ve worked to fully understand the ins-and-outs of the maze of digital advertising — especially advertising without spending money!

I put together a short, helpful white paper called, The Five Deadly Sins of Facebook Marketing.

If you are interested in the FREE white paper, request it via this link: https://mailchi.mp/549ddf9c3390/fds.

Who Am I — Success Incubator

Your success is my success…I’m a success incubator!

In the early 90s (Air Force cop), I got involved in quality. In 1998, I retrained as a fulltime internal coach and consultant. I was always the problem solver, so I moved from job-to-job every couple of years.

When I retired from the Air Force, I really wanted to help people–the business person. I created my own consulting business, Crosscutter Enterprises. Crosscutting is a jeweler’s way to bring out the brilliance of a diamond–I crosscut your business.

A month later, Booz Allen Hamilton (top 10 consulting firm) called me about a job they hadn’t posted and I hadn’t applied for. My interview was more of when can you start. Over three years, Booz changed and I left to work again with business people who need my help.

A month later, USAA called offering a contract. A month later, the exec I worked with told me he was going to hire me at the end of my contract–he did. For seven years I led four strategic engagements.

Today, I’m back…looking to work with you–businesses that need an expert to help them grow and solve problems.

Let me be your success incubator!