If you think your videos are being watched … You’re wrong!
I did some analysis on Video Performance on Facebook. Business Pages on Facebook provide a great deal of data on their Insights tab.
Below are the deeper insights of just one video post, viewed by over 250 people. However, I researched several videos from multiple Business Pages and the trend was the same.
Guess what…
The average time someone spends watching your video is between 5 and 8 seconds! You heard me right — SECONDS!
You lose close 50% of your audience a measly 3 seconds into your video!
Are you trying to get your videos below 3 minutes? Try harder! If you’re over 30 seconds, you’re too long!!!
This was very enlightening for me … is it enlightening for you?
In the comments, leave your thoughts and discussion on how we possibly deal with this short attention span trend.
Crosscutter Enterprises
www.crossctr.com